Frequently Asked Questions
Why can't I see my ad on your site even after refreshing the page multiple times?
There are several possible reasons. First, there are potentially thousands of other people on the site at the same time. Statistically it's not that unlikely that they are seeing your ad in rotation while you're missing it.
Second, our ad serving software calculates the ads it needs to serve on an hourly basis. You'll always get the impressions you've purchased but your ad might not be running at that particular hour.
Finally, we encourage you to look to your ad performance reports rather than to visual evidence that the ad is running. Your sales representative can provide you with more information and even check on the performance of your ad at any time.
Why are there Google and national ads running on my site?
When you have impression inventory that has not been sold to local advertisers Corporate is running remnent and fillers ads in that space.
If it appears that the national ads are competing with your local ads they usually aren't. Local advertisers are given first priority. Filler ads are set at a weight of 1 compared to local advertisers with a weight of 100. That means that for every 100 times your local advertisers are seen a filler ad will be seen just once.
All revenue generated from national and filler ads is credited to your paper.